Celebrating the spirit of the month-long observance of Emirati Women’s Day, BMW Motorrad Middle East and AGMC, the authorized BMW Motorrad importer in Dubai and Northern Emirates, hosted an exclusive Female Community Ride, bringing together 80 women riders and enthusiasts from across the UAE for an unforgettable evening of connection, conversation, and shared experiences.
Held at AGMC Dubai Motor City, the evening featured two exceptional Emirati guest speakers who inspired attendees with their remarkable personal journeys. Dr. Fatima Alloghani, the first Emirati woman to ride her BMW F 750 GS solo around the world, shared her story of courage, resilience, and exploration. She was joined by a celebrated Emirati equestrian Amal Almeheiri and show jumper, who spoke about perseverance, and breaking barriers in sport and beyond.
Following the speaker sessions, the floor was opened for discussion, enabling participants to engage freely, share their own stories, and come together in the spirit of Emirati culture and sisterhood.
Before taking part in a group ride through Dubai to Meliá Desert Palm. The convoy was led by renowned Emirati rider Hind Al Budoor on the BMW S 1000 RR, M Competition Package), accompanied by 5 female safety marshals. Upon arrival, participants gathered for a premium dining experience. The ride embodied the confidence, freedom, and strong sense of community shared by women through their passion for motorcycling.
Sharing his thoughts on the event, Steve Noon, Head of BMW Motorrad at BMW Group Middle East, reflected: “This is what Make Life a Ride is all about, bringing people together through a shared passion for motorcycles. After the incredible response to last year’s event, it was great to see such a big turnout this year and witness their love for riding and community. Women are redefining what is possible in motorcycling and continuing to inspire a new generation of riders while leaving a lasting impact on the community.
Sharing his perspective on the importance of fostering connection and community, Muhamet Latifi, General Manager, AGMC Motorrad, commented: "This gathering reflects the power of community and the importance of creating meaningful spaces where women can connect, inspire one another, and celebrate their achievements. We are proud to support an event that brings together Emirati culture, shared ambition, and the spirit of sisterhood."
The gathering reinforced BMW Middle East Group’s commitment to providing platforms for women that foster confidence, adventure, and strong communities both on and off the road.